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#HeroicAF
  • #HeroicAF
#HeroicAF

#HeroicAF

This is not really

This is a shirt.

It gives you superpowers.

Please wield responsibly.
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Customer Interactions

It's because we suck at talking to our customers. I have worked in DTC ecommerce since 2014 and every single business owner I have ever met wanted to talk to customers more. They all said it. They all said they would do it. They all seemed eager at the chance.

Then the cat got their tongue.

When push came to shove, they slunk down and made excuses.

The Foundational Data Layer

  • Understand your customers through the data that tells a story...
  • I mean, it's not that romantic, but the point is that this data is based on the
  • touchpoint data collect on those who purchased.